CARFLOOR DEALER PRICE & OFFER REPORT

CarFloor Valuation & Negotiation Blueprint

Target: 2021 Suv Crossover • Listed at $21,500 • Finance Dealer

Includes Signed OTD Offer Sheet + Holdback Audit

Choose Your Execution Kit Level:

$9 Instant Action Pass Reg. $19

Signed Buyer OTD Counter-Offer Addendum PDF
Complete unblurred line-item execution checklist
24-hour scenario recalculation access
Formula Excel (.xlsx) workbook not included

Complete Execution Kit ($19) Most Popular • Reg. $49

1. Signed Buyer OTD Counter-Offer Addendum PDF
Everything in Instant Action Pass + Verbatim Scripts
Interactive Formula Excel Workbook (.XLSX)
30-Day Unlimited Scenario Recalculation Pass

Instant Access: Apple Pay Google Pay Card / 1-Click Link • 256-bit SSL

Estimated Dealer Cost

$18,500

Trade-In / Auction Estimate

Fair Target

$20,000

Optimal Opening Offer

Walk-Away Price

$20,800

Maximum Fair Offer

Target Savings

$1,500

Dealer Markup Discount

Margin Architecture: Dealer Cost Basis vs. Sticker Inflation

Estimated Dealer Cost: $18,500 Fair Counter Target: $20,000 Dealer Asking: $21,500

Estimated Dealer Cost (70%)

Fair Margin

Markup

💡 How to Negotiate: Anchor your opening counter-offer at $20,000. Dealers will typically counter midway, netting you $1,500 in savings before unnecessary dealer fees.

Client Input Specifications & Scenario Details

TARGET VEHICLE

2021 Toyota RAV4

SUV / Crossover

MILEAGE READING

58,000 Miles

Odometer Benchmark

ASKING PRICE

$21,500

Window Sticker

PAYMENT MODE

Dealer Financing (F&I)

Payment Structure

DEALERSHIP TYPE

Franchised Brand Dealer

Seller Structure

VALUATION BASE

$20,000 Fair Target

$18,500 Wholesale Floor

Dealership Showroom Desk Script

IN-PERSON SHOWROOM NEGOTIATION WORD-FOR-WORD VERBATIM SCRIPT

"I've audited regional wholesale MMR ($17,982) and recon costs ($895) for this 2021 Toyota RAV4 (58,000 mi; $18,876 cost floor). I am a ready-to-sign buyer today at a selling price of $19,443 - which equals $21,116 Out-The-Door including $1,274 state tax, $250 DMV registration, and $150 doc fee (FTC CARS / State DMV Standard ($150 Doc Target)), with zero addendum packages."

I have certified bank funds ready today. If you can print the purchase agreement without add-ons, I will complete delivery.

Complete Word-for-Word Negotiation Script unlocked in complete kit

Out-The-Door Multi-Bid Email Template

TRANSMIT TO 3-5 DEALERS SIMULTANEOUSLY INTERNET SALES DIRECTOR DESK

Please prepare the Buyer's Order for my signature.

Complete Word-for-Word Negotiation Script unlocked in complete kit

Bogus Dealer Fee Elimination Strike-List

Fee Line Item	Verdict	Enforcement Rule & Desk Script

Trade-In Equity Defense & Sales Tax Offset Calculator

Defense Vector	Calculated Benchmark	Desk Countermeasure
Target Trade-In ACV (Actual Cash Value)	$8,170 Wholesale Basis	Demand dealer match CarMax/Carvana instant cash offer (~$8,170). Refuse internal trade lowball.
State Sales Tax Offset Shield	Saves ~$572 in Net Tax	In 42 states, trade-in reduces taxable purchase price. Dealer cannot count this statutory state tax credit as their discount.
Four-Square Price Defense	100% Unbundled Terms	Never allow finance manager to bundle trade allowance, vehicle price, and APR into a single monthly payment box.

+2 additional line items unlocked in complete execution kit

10-Minute Pre-Purchase Lot & Test-Drive Inspection Checklist

Inspection Point	Wear Tolerance for Age / Mileage	Defect Leverage Script
Sidewall Tire DOT Stamp & Tread Depth	Age < 5 Yrs • Tread > 5/32"	Check 4-digit week/year stamp on sidewall. Tires older than 5 years or < 4/32" require an immediate $800 price concession.
Cold Engine Block & Exhaust Smoke	Cold Start Verification	Touch exhaust manifold before turning ignition to verify 100% cold start. Blue smoke signals valve seal or piston ring wear.
Transmission Shift Logic (20-45 MPH)	Smooth Electronic Lockup	Accelerate gently under light load. Any gear-hunting, hesitations, or clunks warrant a $1,200 mechanical escrow holdback.
Underbody Fluid Seepage & Frame Seams	Zero Fluid Weeping	Inspect steering rack boots, oil pan mating gasket, and rear differential for moist road grime buildup.

+3 additional line items unlocked in complete execution kit

F&I Office Countermeasures & Rate Reserve Defense

🛡️ F&I Dealer Rate Reserve Markup (+2.00% APR = +$929 Hidden Interest)

DEMAND RAW WHOLESALE BUY-RATE SHEET. Dealers mark up the lender's wholesale buy-rate by 200 bps to pocket $929. Script: 'Show me the automated lender approval screen at the raw wholesale buy-rate with zero dealer participation, or I will hand you my Credit Union draft check.'

🛡️ Uncapped Doc Fee & $1,495 Addendum Pack ($2,090 Total Padding)

ENFORCE US Avg STATUTE (FTC CARS / State DMV Standard ($150 Doc Target)). If the dealer's software prints a pre-printed $595 doc fee, reduce the vehicle selling price dollar-for-dollar by $445 so the bottom-line OTD stays at $21,116.

Locked Formula

🛡️ Extended Warranty / Vehicle Service Contract ($2,400 - $3,800)

DECLINE AT DESK. Dealership warranties carry 50-60% F&I commission markup. Purchase genuine OEM exclusionary coverage online from high-volume factory warranty dealers for 40% less.

Locked Formula

🛡️ GAP Insurance ($895 - $1,195) & VIN Etch / Ceramic Spray ($995 - $1,495)

STRIKE IN FULL. Auto insurers charge $3-$5/mo for GAP, and lot-porter spray sealants cost $20. Refuse to sign the optional accessory addendum under FTC CARS disclosure rules.

Locked Formula

Additional batch dispenser formulas & countermeasures unlocked in complete execution kit

3-Year Equity & Depreciation Forecast

Timeline	Projected Resale Value	Depreciation Loss	Equity Retained
Today (Purchase)	$21,500	$0 (Baseline)	100% Retained
Year 1	$18,567	-$2,933	86% Retained
Year 2	$16,989	-$4,511	79% Retained
Year 3	$15,545	-$5,955	72% Retained

+3 additional line items unlocked in complete execution kit

Cardinal Rules of the Showroom Floor

✓

Never negotiate monthly payment. Negotiate vehicle purchase price out-the-door first.

•

Demand dealer print an itemized Buyer's Order before discussing financing or trade-in.

•

Decline all dealer-installed add-ons (VIN etching, paint sealant, nitrogen tires, doc fee excess).

•

Be prepared to walk out if the dealer refuses to match your verified fair retail benchmark.

+3 Lot inspection steps & dealer desk tactics unlocked in complete execution kit

Direct Sourcing & Execution Partners

Export your calculated manifest directly to verified fulfillment partners to streamline ordering and lock in store return protections.

Wholesale Auction & Salvage Check EpicVin Vehicle History

Run Instant Auction & Accident History

Uncover hidden frame damage, flood salvage, and prior wholesale auction hammer prices.

Check Vehicle History & Auction Records ➔

Free Scenario Backup

Email Me a Free 1-Page Summary & Restore Link

Dispatches a clean, printable 1-page PDF summary and your personal restore link for this scenario. No credit card required.

Value-Anchored 3-Tier Execution Architecture

Every calculation is tailored to your exact inputs. Select the $9 Instant Action Pass, the $19 Complete Execution Kit (Anchored vs. $49 Advisor Value), or the $49 Pro Advisor License.

Instant Print & Checklist • Reg. $19

$9 one-time (Reg. $19)

Instant Action Pass

Unlocks the customized print-ready Execution Document and line-item store/dealer/servicer checklist.

✓ #1 Tangible Execution Document: Signed Buyer OTD Counter-Offer Addendum PDF
✓ Unblurred Store / Dealer / Servicer Line-Item Checklist
✓ 24-Hour Scenario Recalculation Access
✕ Verbatim Negotiation / Servicer Scripts not included
✕ 30-Day Unlimited Scenario Recalculation Pass + Formula .XLSX not included

Apple Pay, Google Pay, or Card

Most Popular • Anchored vs. $49 Advisor Value

$19 one-time (Reg. $49)

Complete Execution Kit

Everything in the Instant Action Pass plus interactive Formula Excel Workbook (.xlsx), verbatim scripts, and 30-day pass.

✓ #1 Tangible Execution Document: Signed Buyer OTD Counter-Offer Addendum PDF
✓ Everything in the $9 Instant Action Pass
✓ Verbatim Negotiation & Servicer Desk Scripts
✓ Full Itemized Audit Ledger & 100% Guarantee
✓ 30-Day Unlimited Scenario Recalculation Pass + Formula .XLSX Workbook

256-Bit Stripe Checkout • Pro Advisor Multi-Scenario Edition Available ($49)

Official Exact Baseline Intelligence • Instant Access Without Account Creation • 256-Bit SSL Encrypted